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The new iPhone 15 series does not only have a low demand in China; Chinese customers also despise the latest models.

The news about the low sales of iPhone 15 in China was first reported two weeks ago, with data showing lower initial sales in the country compared to its predecessor. According to Counterpoint, the sales of the iPhone 15 series in China dropped 4.5% compared to the sales garnered by the iPhone 14 during its first 17 days.

Now, Chinese customers are joining the discussion through Weibo (via Business Insider), explaining the reasons why Apple’s iPhone is not thriving in the Chinese market now. In most comments shared online, many point to the small improvements made to the new models, which were described as highly expensive.

“It’s not that Huawei is superior, it’s that Apple is inferior,” said one user. “If it were you, would you upgrade to the iPhone 15 just to get USB C charging?”

“The improvement in the camera ain’t big. The batteries are just as small. Charging still takes just as long. The phone signal is poor. There is no need to upgrade,” another user added.

“There isn’t that big of a difference between the iPhone 13 and 15,” a user echoed.

On the other hand, some comments reflect the idea the Chinese government is pushing to encourage its citizens to choose local brands over foreign ones.

“Other than Apple’s software, everything else is worse,” shared a user. “Their prices are so much higher. Now, Huawei, Xiaomi, and Oppo are just as good, if not better than Apple.”

“Besides, who will change their smartphone for no reason? An iPhone ain’t cheap. Apple has been raking in huge profits from their iPhones. Buying an iPhone is essentially gifting the Americans with cash,” another user posted.

Unfortunately for Apple, these statements are now turning into actions, with many Chinese customers warmly embracing Huawei’s Mate 60 series over the iPhone 15 lineup. With this, Edison Lee, one of the Jefferies analysts, said the iPhone 15’s status in China could be worse than predicted by Counterpoint. In Lee’s statements, Huawei’s Mate 60 Pro was highly considered a big factor for this. According to Lee, Huawei outsold Apple through its Mate 60 Pro model, while the firm’s analysts believe Apple will lose to Huawei next year.

“The trend suggests iPhone would lose to Huawei in 2024,” Jeffries analysts wrote. “We believe weak demand in China would eventually lead to lower-than-expected global shipments of iPhone.”


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